Wednesday, December 27, 2006

Focus, Focus, Focus

There are so many things out there today to grab our attention. With the internet you can literally look up anything your heart desires and then some. Often times there are just too many choices, too many things out there, that it can be very overwhelming, and quite possibly be diverting our attention off the things we really should be focusing on.

If you have a home based business for example, everyone seems to have the best way to advertise, the best business building techniques, the most inexpensive 1000% guaranteed marketing technique or business system. The list goes on and on. How do you choose?

If you have any done any form of internet marketing, you surely know what I mean. It's confusing, frustrating, hair pulling out stuff and believe me, I can ill afford to lose anymore hair.

An important point to make here is that it can be so overwhelming that it difuses our focus. I have to admit that this point in my life has got to be the most difficult time I have ever had focusing on a project.

But I realize that I have to stay focused at my task at hand if it is going to produce the results I am looking for.

So what do you do? You have to pick and chosse the techniques, systems, etc., that you are going to use to do your business and you have to stick with them, focus on them, maybe make a few variations from time to time, but commit to them, see them through. The same goes for your business. Commit to one, see it through, because if your doing a little bit of this and a little bit of that, and you keep looking over your shoulder at what every suppossed guru is doing, you are going to get guess what? A little bit of this and a little bit of that, but not much more than that.

Think of it this way. You have a cardboard box that you want to make a hole in. What tool would you use, a butter knife or a steak knife to accomplish this goal? The end of a butter knife is difused, more spread out than the sharp focused point of a steak knife. My guess is you would choose the steak knife to get the job done most effectively. Try this as experiment if you like and I am sure you would clearly see that the knife with the most focused point would clearly be the most effective tool to accomplish your goal.

I love the old saying " If you chase more than one rabbit, they will all get away, but if you put your focus on one, you can quickly accomplish your goal."

So really think about this as you approach your business or anything else in life for that matter.

Stick with one good business, and one good business system and you will be amazed how quickly you will start to accomplish your goals.






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