Thursday, October 19, 2006

Are you Struggling to Make Sales from Home? Part 2

For example, if it is one of the envelope stuffing jobs that are found in numerous places online, what you are likely to get is a request to send $x and what you are likely to get in return (if anything) is a photocopied sheet from what is probably an outdated yellow pages and instructions to write to these companies and ask if they have any envelope stuffing jobs. The same applies to jobs such as home typist. Some paid survey jobs do pay but not much, others pay in point which add up into prizes - check out the rules for each site before signing up. You shouldn't lose money on these sites, but you aren't likely to gain much either - although there are a few genuine ones which do pay a couple of dollars for each survey completed, but finding those isn't always so easy!

One way of finding which Internet businesses are legitimate is to join Internet forums connected to work at home issues. Although much of the traffic is trying to get you to buy other people's products, this helps your research because you get a far greater feel for what's available out there. If you see an ad for something that you think you could get very enthusiastic about selling, then check out any links - and even email the person who sent the ad to the list. They will probably be very happy to answer your questions as if you sign up through them, they'll more than likely receive a bonus! These groups are also good at spreading warnings about which businesses to avoid or bring attention to problems with them that other group members have encountered. Passive networking like this can give quite a bit of "real" information about different schemes and businesses and so is worth your time researching.

Once you have your chosen business you need to bring traffic to it. One way is through the search engines that will "spider" your site and allocate it a place in the search listings for whatever your keywords are. This means you need to set up your site so that you offer good keywords that are commonly searched for, and that these not only appear in your text in the site, but also in the meta tags you assign your site when you design it.

Other forms of getting traffic are through placing ads on other websites, or in e-zines, etc. Many of these offer good rates but make sure that you check the circulation or visitor stats before you book your ad space. $5 mightn't seem much, but if the circulation is only 30 members, then it mightn't be worth it, unless it's a very specialized group where most people could very well be interested. Usually it's better to pay $20 for a newsletter that goes out to 4000+ members - and paying an extra couple of dollars for a placing near the top of the newsletter is definitely a good idea, how many times do you read the ads from the middle downward?

You can also set up your own newsletter. Have visitors to your site subscribe to the newsletter and make sure you send one out at least every month. That way you'll be able to keep your business in the mind of people who've been interested enough in your products in the past to visit the site. Offer them information based on what you sell, perhaps a special discount because they're subscribers (great selling point for getting them to subscribe in the first place) and perhaps writing a review highlighting one product in particular each issue.

Affiliate schemes for sites such as Amazon.com are great additions to your existing website. Use clickbank.com to find out what affiliate schemes are available and sign up for those that visitors to your site will find interesting and so click through to see what's available. You will make money on any sales they make once they click through from your site.

Whatever kind of sales business you choose as your work at home business, you need to stay up-to-date with developments in the both the trends associated with it, and the new technologies available that can help you be more efficient and successful in your work. Although it might be ok to follow someone else's sales plan when you first start out, learn your business - what do your customers like, what sells, what marketing works etc, and constantly evolve what you're doing so that your sales keep increasing.

Setting up a work at home business in sales is easy, but setting up a successful work at home business in sales requires you carrying out research to find the right business for you, and then constantly monitoring and improving your sales technique. Once you have a system for monitoring your business efforts, that passion for the products that found you the business in the first place will ensure that the profits keep coming in and that you own a successful work at home business.


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