Thursday, July 06, 2006
For better or worse: look no further for a business partner. You may already have a perfect match—your spouse
Meeting someone special, falling in love, getting engaged, planning a wedding, living the everyday reality of a marriage. Millions of Americans have taken the plunge until death do us part. In fact, according to Census data, there were 57 million married couple households in 2003. These couples said vows promising to love, honor and cherish. But for some of these couples, there has been one additional wedding caveat: They've decided to start a business with their spouse.
And while it is often said that marriage is hard work, what happens when you decide to combine the work of your marriage with the work of starting a new business? First, "[Don't assume], 'Oh, we get along well in our family life, so we'll get along well in our business together,'" says Bob Murray, who, along with his wife, Alicia Fortinberry, runs Fortinberry-Murray Consulting, a coaching business that specializes in helping people build solid relationships within a business setting. "Running a business together and being a family are two different things," he says.
Adds Fortinberry, "You want to make sure that you're working together because you enjoy being together, the relationship is pleasurable for both of you, and it gives you so much that you want to extend your relationship from home to work." It can be a fun ride, if you're meant for it.
When you're starting your journey through entrepreneurship as a married couple, think of it in the same way you went from courtship to wedding to marriage in your personal life. Read on to meet three couples who have taken the path from altar to entrepreneurship.
Courtship and Engagement
Deciding if you're ready to start a business with your spouse mirrors the choices and self-examination you endure when you're first dating. Says Murray, "[Ask yourself], Do I want to be with this person 24/7?" Can you see yourself working side by side? Are your visions for the future the same?
Adds Fortinberry, "Do you share the same values and vision? That should be discussed, and if you can't come to a clear agreement, then that's a danger signal."
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